Designing effective digital products for large-scale organisations presents unique challenges, especially when it comes to complex enterprise platforms that need to balance usability, security, and compliance across departments. At Fruto, we specialise in creating user experiences for these complex systems—making them intuitive, efficient, and user-centred.
Why enterprise UX matters
For organisations operating at scale, the stakes are high. Poorly designed platforms can lead to inefficiencies, user frustration, and compliance risks. In industries such as healthcare, cybersecurity and energy, both technical and non-technical users rely on systems that should enhance their workflows, not slow them down. This is where our expertise comes into play. By partnering with clients to refine their enterprise UX, we ensure that systems are not only functional but actively improve operational efficiency.
Designing for leading enterprise clients
Our work spans various industries, including education, healthcare, cybersecurity, energy, and government. Whether it’s designing a patient referral system for the NHS, simplifying a Customer Insights dashboard for a global information analytics company, a Task Information Delivery Plan platform for the HS2 or developing specialised platforms for organisations such as National Grid, the National Cyber Security Centre (NCSC), and Track Record Global (TRG), we tailor each solution to meet specific operational needs. Each collaboration involved the design of specialised platforms that addressed specific user needs, leading to more efficient workflows and informed business decisions.
A standout project we're particularly proud of involved our collaboration with the Alan Turing Institute, which is at the forefront of ethical AI. We assisted in designing a tool for their ethical AI platform that allows developers and stakeholders to make decisions aligned with ethical guidelines. Our role was to create a user experience that simplifies navigating the complexities of AI governance and compliance. You can read more about this collaboration in our case study.
One of our key areas of expertise is cybersecurity software. Navigating these platforms can often feel daunting, with robust security measures potentially overwhelming the user experience. In our blog post on user-centric cybersecurity we explain how we prioritise accessibility in design, allowing users to comply with security protocols without feeling burdened by unnecessary complexity. By focusing on user-centric design, we significantly reduce the risk of human error—transforming security tools from cumbersome necessities into seamless aid.
Ready to elevate your user experience?
If your organisation is grappling with a complex enterprise platform, Fruto is here to help. Let’s work together to enhance your system's user experience and boost overall efficiency. Get in touch with us to discover how we can transform your enterprise systems into user-friendly solutions that truly serve your needs.
