Case studies

The British Film Institute (BFI) needed a more efficient process of granting staff and students BFI Player subscriptions. The new UX design also delivers a leaner, less confusing and more straight-forward sign-up process for users

Impressed by our experience in the publishing sector, Taylor & Francis first approached us looking for support with a UI Design project, but, this soon grew into a long-term partnership, covering a range of strategic and tactical initiatives across the organisation (including T&F sub-brands).

Courtside is a community-interest company that is dedicated to improving physical and mental well-being by transforming old park facilities into community-driven spaces.

Adaptix is an early-stage healthcare technology company that has developed a unique 3D-imaging system to replace the traditional 2D X-ray method used in radiology. Fruto worked on improving their user interface's usability, flows and look & feel to create a commercially-ready radiology software.

Wayve has a team of highly trained, highly-skilled drivers - AVSO’s (Autonomous Vehicle Safety Operators) - who conduct on-road testing of the AI software. Our job was to identify how to improve the AVSO user experience and the reliability and accuracy of the data that the on-road testing provides to their in-house research and software engineering teams.

Doctors.net.uk is the UK’s largest professional network of over 200,000 doctors. Their UX & Innovation team were revisiting the value proposition of their website and looking for ways to make the website more engaging to new users. We ran a series of user interviews, stakeholder workshops and came up with a UX strategy plan.

CABI approached Fruto to design the user interface (UI) for a new digital toolkit that would act as an agriculture app-discovery resource for agricultural service providers, farmers and others in the plant health system. Combining CABI’s own research with our knowledge of best practice, design principles and usability conventions, we were able to design a solution that was not only intuitive and cost-effective, but also sustainable and easy to maintain in the long run.

Design of a bespoke set of icons for the international academic publishing collaboration "Get Full Text Research (GetFTR)".

Albus Health have developed an automated real-time home monitoring system to predict and prevent asthma attacks. They needed a logo and mock-up of the user interface to help them communicate their product vision to potential investors.

Zegami is a visual search and analytics platform that allows users to explore large image datasets in an intuitive way. We worked with them to improve the user experience and user interface design of their app.

Percodia is a personalised risk communication tool developed by researchers at the University of Oxford to help doctors better communicate Type-2 diabetes related risks to patients in consultations. We created an intuitive and modern-looking user interface that would help Percodia be adopted more easily in clinical settings.

Oxford University’s Nuffield Department of Primary Care Health Sciences are developing a way to help healthcare professionals communicate to their patients the condition of their kidneys (kidney age) and provide them with general information about what kidney age means and how it affects them. We worked with them to translate their printed content into a website.