Emerging tech & SaaS start-up
I have had the pleasure to work with Fruto on multiple occasions, and they have always brought a high level of professionalism, creativity, and expertise to the projects. In this instance, the workshops, usability testing, and wireframing that Fruto conducted has allowed us to evolve the TEA platform into a significantly more usable and accessible tool, which has enhanced our users’ ability to engage with the research project. I would highly recommend Fruto to any research or development team.
Christopher Burr, Head of the Innovation and Impact Hub at The Alan Turing Institute
It was a fantastic workshop with the Fruto team, we came out with some real practical recommendations which immediately improved our workflows. Additionally, our wider team gained an understanding of the complexities and frustration of the user process and gained the tools to explore how we can improve it together.
Ben Foxall, Team Lead (Robot Web) at Wayve
User experience design for ethical AI platform
The Trustworthy and Ethical Assurance Platform (TEA Platform) is an open-source tool developed by researchers at The Alan Turing Institute and the University of York. The Alan Turing Institute sought to understand potential users' perceptions of its methodology, and they identified the need for improvements in user experience (UX) of their current prototype.
UX review for an AI healthcare startup
AiSentia is a healthcare tech startup at the forefront of healthcare innovation in medical imaging. As one of the project consortium partners, we were brought in to help them review the user interface of their existing prototype to refine and test to improve the user-friendliness of AiSentia’s software and provide a UX strategy for future phases of work.
Medical imaging software UI for radiology tech startup
Adaptix is an early-stage healthcare technology company that has developed a unique 3D-imaging system to replace the traditional 2D X-ray method used in radiology. Fruto worked on improving their user interface's usability, flows and look & feel to create a commercially-ready radiology software.
UX for Autonomous Vehicle (AV) on-road test driving
Wayve has a team of highly trained, highly-skilled drivers - AVSO’s (Autonomous Vehicle Safety Operators) - who conduct on-road testing of the AI software. Our job was to identify how to improve the AVSO user experience and the reliability and accuracy of the data that the on-road testing provides to their in-house research and software engineering teams.
UX design for data visualisation app
Zegami is a visual search and analytics platform that allows users to explore large image datasets in an intuitive way. We worked with them to improve the user experience and user interface design of their app.
